Fallen Hefferman
Mimi Knoop
snowboard
Supergirl Jam Partners With Girls Inc. in Support of Female Empowerment
"What is a Supergirl?" Essay Contest Will Honor Four Girls Inc. Attendees
LOS ANGELES (September 2) - For the third consecutive year, the Supergirl Jam is partnering with Girls Incorporated® in support of empowering young women to realize their potential and exercise their right to be their best. On Sunday, September 6 at 10 a.m., during the final stop of the 2009 Supergirl Jam event series, the top female pro action sports athletes in skateboarding, snowboarding, surfing and inline skating will host a group of girls from the Greater Los Angeles chapter of Girls Inc. at Venice Beach to enjoy the industry's largest all-girls action sports competition and lifestyle festival.
"Our girls are very excited about this opportunity," said Kathryn Seiffert, Executive Director of Girls Inc. of Greater Los Angeles. "Being able to see young ladies who are not much different from themselves, succeeding by doing the things they enjoy gives our girls hope that if they try hard and stay committed and focused, anything is possible in life. We thank the Supergirl Jam for this chance to participate in this inspiring event."
To celebrate the Supergirl in all young women, Girls Inc. has selected four young ladies to present their "What is a Supergirl?" essays to the Supergirl Jam athletes during the Sunday morning activity. These ladies will read their essays and afterward be presented with an autographed Supergirl Skateboard deck for their talent. Additionally, the morning will offer an informal instructional skate clinic, a Q & A period, autograph session, gift bag distribution and lunch with the athletes in the special Girls Inc. seating section for the event's activities.
"This is what the Supergirl Jam is all about to me," said Chanelle Sladics, Supergirl Jam Host Committee member and 2007 X-Games snowboarding medalist. "Encouraging little girls to dream - believe they can do anything. Through action sports I am able to express myself and that's where I find my confidence and my tools to take on everything. I want to inspire these girls to find their own heartbeat and live their lives to the fullest."
Girls Incorporated® of Greater Los Angeles is a program that provides girls from age 6 to 18 with the tools to make the best choices in life, assert their rights and become empowered around academic, economic and social issues. Along these same lines, the Supergirl Jam was designed to encourage and celebrate a young lady's creativity, strength, independence and leadership.
The 2009 Supergirl Jam event series consists of three stops - the Association of Surfing Professionals Grade-4 Supergirl Pro Junior contest that took place on August 15 & 16 in Oceanside, Calif.; the Supergirl Pro-Am Jam Skateboard Street competition that took place at Woodward West in Tehachapi, Calif. on August 19; and the Supergirl Jam finale at Venice Beach coming up on September 6 beginning at 11 a.m.
All of the competitive action from Venice Beach, and event highlights from the Supergirl Pro Junior and Supergirl Pro-Am Jam, will be streamed LIVE on GO211.com and TheWB.com, the official online destination for the 2009 Supergirl Jam events and competitions.
Programming featuring all three stops in the Supergirl Jam event series will be televised this fall on networks to include CBS Sports, FUEL TV and Fox Sports Net.
ASA Entertainment, the leading action sports events, TV and content production company in the U.S., produces the Supergirl Jam with its partner, Warner Bros. Consumer Products.
For more information about the 2009 Supergirl Jam, please visit Supergirljam.com.
About ASA Entertainment:
Founded in 1994, ASA Entertainment, LLC (an Omnicom Company) is an action sports event, television and content production agency focused on creating and executing customized, turn-key marketing programs that range in scale from grassroots to global. ASA's events, featuring skateboarding, freestyle BMX, inline skating, free-skiing, freestyle motocross, snowboarding and music, are broadcast domestically on CBS, Spike, VERSUS, FUEL TV, WGN and Fox Sports Net, and distributed during 937 hours of programming to more than 1 billion HH globally via 32 international broadcast partners. ASA's productions span the spectrum from large, international competitions such as the LG Action Sports World Championships to amateur contests, lifestyle and branded entertainment events, demonstrations, exhibitions and mobile tours. As one of the most established organizations in action sports, ASA Entertainment develops premium content around the fastest growing sector of American sports. For more information, visit www.ASAentertainment.com or ActionSportsTour.com.
About the ASP:
The Association of Surfing Professionals (ASP) is the governing body of professional surfing. Crowning surfing's undisputed world champions since 1976, the ASP sanctions the following tours: the Foster's ASP World Tour, the ASP Women's World Tour, the World Qualifying Series (WQS) and the World Longboarding, Junior and Masters Championships. The ASP is dedicated to showcasing the world's best surfing talent in a variety of progressive formats and has revolutionized the way the world watches surfing via their webcasts. The organization is divided into seven different regions: Africa, Asia, Australasia, Europe, Hawaii, North America, and South America.
About Warner Bros. Consumer Products:
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
About DC Comics:
DC Comics, a Warner Bros. Entertainment Company, is the largest English-language publisher of comics in the world and home to such iconic characters as Superman, Batman, Wonder Woman and the Sandman. These DC Super Heroes and others have starred in comic books, movies, television series (both animated and live-action) and cyberspace, thrilling audiences of all ages for generations. DC Comics' Web site is located at www.dccomics.com.
About TheWB.com:
TheWB.com (www.thewb.com; Twitter @thewbdotcom) is a premium, interactive video network featuring original digital series such as "The Lake" -- executive produced by former WB Network CEO Jordan Levin and directed by Jason Priestley, launching August 10 -- and a collection of popular series from Warner Bros. Television and The WB Network, including "The O.C.," "Veronica Mars," "Babylon 5" and "Gilmore Girls," among others..
SUPERGIRL and all related characters and elements are trademarks of and (c) DC Comics.
Media Contacts:
Denise M. Abbott
ASA Entertainment
310 410 3020 ext.309
abbott@asaent.com
Rita Cooper
Director, Worldwide Public Relations
Warner Bros. Consumer Products
818 954 3821
rita.cooper@warnerbros.com